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Scope

Stonk Madness

Pick the right stocks & win prizes

Brand

Stonk Madness

Industry

Consumer Social

Location

Los Angeles, CA

Release

Q2 2024

Architecture

  • Frontend (Web + Live Tournament Interface)
  • Market Data Ingestion
  • Bracket & Scoring Logic
  • Real-Time Leaderboards
  • User Accounts & Social Interaction
  • Content & Highlight Generation
  • Engagement & Growth Analytics
  • Infrastructure + DevOps

Intro

AfterHour came to Scope with a dream project: Stonk Madness, a stock market twist on March Madness. 64 stocks. Bracket-style picks. Prizes for the top 20 entries.

And if someone nailed a perfect bracket? They’d win a real Lamborghini. Naturally, we were all in. Here’s how we brought the idea to life.

The Partnership

AfterHour handed us the vision and said, “Make it happen.” We collaborated closely to design a one-of-a-kind stock bracket experience, going far beyond typical tournament setups. From frontend polish to backend performance, every piece was engineered to stand out.

The Solution

We built Stonk Madness from the ground up with a custom matchup engine powered by live stock data, historical trends, and derivative analysis. We also created Stuey, a stock companion that surfaces web insights, delivers predictions, and adds some personality to the game.

We integrated seamlessly with AfterHour’s auth system for smooth onboarding and used Redis caching to ensure instant data access. The result was a lightning-fast, insight-rich bracket experience built to thrill.

Stonk Madness mobile screens
Stonk Madness brand tile
Stonk Madness custom emojis
Stonk Madness sharables
Stonk Madness laptop view
Stonk Madness phone screens
Stonk Madness full bracket view

Scope has been our tech partner since day one, and they’ve been a major reason we’ve been able to move as fast as we have. Their engineering talent is elite, but what makes them truly different is how deeply they understand product. They’ve helped us think through strategy, roadmap, and go to market decisions like an extension of our founding team. Just as importantly, they’re genuinely great people, responsive, collaborative, and a real pleasure to build with.

Claude

CEO, UpNext